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	<title>Tania Arellano</title>
	<link>https://taniaarellano.com</link>
	<description>Tania Arellano</description>
	<pubDate>Fri, 19 Jun 2026 16:03:04 +0000</pubDate>
	<generator>https://taniaarellano.com</generator>
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	<item>
		<title>Adobe</title>
				
		<link>http://taniaarellano.com/Adobe</link>

		<comments></comments>

		<pubDate>Fri, 19 Jun 2026 16:03:04 +0000</pubDate>

		<dc:creator>Tania Arellano</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">459872</guid>

		<description>Artwork Libraries Programme — Adobe EMEA Creative Studio



&#60;img width="338" height="600" width_o="338" height_o="600" src_o="https://cortex.persona.co/t/original/i/e987bab3424004d69b2637473ae8f5d99d9005d9f83d36b6134084fb6ba2fc12/701612586_963298566593924_956829636368285534_n.jpg" data-mid="1441127" border="0" data-scale="31"/&#62; &#60;img width="600" height="600" width_o="600" height_o="600" src_o="https://cortex.persona.co/t/original/i/a550613e5746467ca2c1dc1d035225481c374249a3e3f014ec730609afd99ae4/634223722_1281413994039722_2390667239157926222_n.jpg" data-mid="1441128" border="0" data-scale="48"/&#62;
The ChallengeAdobe's EMEA Creative Studio was producing lifecycle and performance marketing assets reactively — each campaign required creative to be built from scratch, creating bottlenecks, inconsistent brand execution, and slow delivery turnaround. With five distinct Adobe products requiring tailored assets across multiple formats and regions, the Studio needed a scalable production model that could meet growing demand without compromising creative quality or brand accuracy.My Role
As Studio Manager, I provided the Creative Direction expertise needed to shape the asset framework.&#38;nbsp;I coordinated across creative, product marketing, and agency teams to scope and brief the asset creation pipeline via Dentsu, and validated the system's efficiency through live pilots before full rollout. And contributed to the metadata tagging strategy to enable GenStudio integration.
Results &#38;amp; ImpactImproved delivery SLAs by 80% for lifecycle and performance marketing campaigns&#38;nbsp;Reduced dependency on reactive, from-scratch production across the Studio&#38;nbsp;Established a centralised, scalable asset library across five Adobe products&#38;nbsp;Enabled GenStudio integration through structured metadata tagging, future-proofing asset production at scale





APAC Large-Scale Campaign  — Adobe EMEA Creative Studio

&#60;img width="720" height="518" width_o="720" height_o="518" src_o="https://cortex.persona.co/t/original/i/e8947c87ce7fccd428a960698ddaaccbe39cb31124cad07ee6b8b841c5203e9d/media_1a3d512040983845c22cb32567da8b17f044021b3.jpg" data-mid="1441129" border="0" data-scale="55"/&#62;&#38;nbsp;&#60;img width="720" height="518" width_o="720" height_o="518" src_o="https://cortex.persona.co/t/original/i/dbcc75a46fb34330c3fd10ca9277a27ec3bef03825beeb88eaa110cecdcb866a/media_1ab28442003cedd36e01fe01946edddda9e9fa64d.jpg" data-mid="1441130" border="0" data-scale="40"/&#62;
The ChallengeA brief came in for a large-scale campaign for the APAC market delivered across an unusually broad range of formats — paid media, social, OOH, PR, experiential, and video — with creative needing to meet regional standards. The project involved coordinating teams across three regions (APAC-based campaign, EMEA-based Creative Studio, LATAM-based agency) with no single centralised production structure in place, creating significant risk of misalignment, missed deadlines, and inconsistent creative output across channels.My Role
I led end-to-end production management for the campaign, acting as the central operational point of contact across EMEA, APAC, and LATAM teams, agency partners, and senior leadership stakeholders. I built the production structure from briefing through to final delivery — establishing structured review cadences, stakeholder check-ins, and a clear approval workflow to manage 300+ assets across formats and regions. I coordinated creative, production, and marketing teams across time zones, resolving blockers in real time and maintaining delivery momentum throughout.
Results &#38;amp; ImpactDelivered 300+ assets across paid media, social, OOH, PR, experiential, and video formats
Coordinated cross-regional teams across EMEA, APAC, and LATAM to on-time delivery
Maintained creative consistency and brand accuracy across all formats




</description>
		
		<excerpt>Artwork Libraries Programme — Adobe EMEA Creative Studio      The ChallengeAdobe's EMEA Creative Studio was producing lifecycle and performance marketing assets...</excerpt>

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	<item>
		<title>US Creatives</title>
				
		<link>http://taniaarellano.com/US-Creatives</link>

		<comments></comments>

		<pubDate>Fri, 24 May 2024 16:01:28 +0000</pubDate>

		<dc:creator>Tania Arellano</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">453097</guid>

		<description>US Creatives


	&#60;img width="1080" height="1080" width_o="1080" height_o="1080" src_o="https://cortex.persona.co/t/original/i/3a48d7e6035170063c62bbc9046ef9338f0afcfa3bc10c5f19acb2aade834ba5/Difficulty-in-navigating-around-IT-3.png" data-mid="1365296" border="0" data-scale="79"/&#62;
&#60;img width="1106" height="1565" width_o="1106" height_o="1565" src_o="https://cortex.persona.co/t/original/i/25e96b30bd9d5395734a106b7b855a007424ff9d81fdb52193cd1158a83370ec/image-1.png" data-mid="1371374" border="0" data-scale="80"/&#62;

	&#60;img width="2160" height="2160" width_o="2160" height_o="2160" src_o="https://cortex.persona.co/t/original/i/cdde5ea92bc889c99c87518da6ae384f670aaf0b827846e135eb95fa3d1badc6/Give-confidence-with-ongoing-maintenance-V1-1.jpg" data-mid="1365299" border="0" data-scale="79"/&#62;

&#60;img width="1106" height="1565" width_o="1106" height_o="1565" src_o="https://cortex.persona.co/t/original/i/c4f26af955f85818cd300ba70a78db79bb0af8ee390a3ebc35d9b5a171655b66/image.png" data-mid="1371375" border="0" data-scale="80"/&#62;
</description>
		
		<excerpt>US Creatives</excerpt>

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	<item>
		<title>Retail</title>
				
		<link>http://taniaarellano.com/Retail</link>

		<comments></comments>

		<pubDate>Fri, 24 May 2024 15:24:03 +0000</pubDate>

		<dc:creator>Tania Arellano</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">453096</guid>

		<description>Social and Brand Creative samples
	&#60;img width="1700" height="1192" width_o="1700" height_o="1192" src_o="https://cortex.persona.co/t/original/i/e929636908d8a34601bf09d4199a9cb3e583eade26fb41cb559e06b6bf21d44f/Dr-Sam-igtv.png" data-mid="1365276" border="0" /&#62;&#60;img width="1626" height="1200" width_o="1626" height_o="1200" src_o="https://cortex.persona.co/t/original/i/6b5ff5bcafaef88e97301f8d528197ec2998e72b0b75ac623df3bc54f46bce63/Screenshot-2020-04-02-at-14.48.29.png" data-mid="1365278" border="0" data-scale="88"/&#62;&#60;img width="1080" height="1920" width_o="1080" height_o="1920" src_o="https://cortex.persona.co/t/original/i/02cbf8cc3b798317fd4efaa2a71d5e3df6e5fe2e797eb492837ba3870496d07c/stories.gif" data-mid="1365280" border="0" data-scale="64"/&#62;&#60;img width="1264" height="1126" width_o="1264" height_o="1126" src_o="https://cortex.persona.co/t/original/i/043a167b652737ac27c218420470e3dc3414fbaf1693bb53d9123304b6f72da0/Layer-1.png" data-mid="1365287" border="0" /&#62;
	&#60;img width="1700" height="1192" width_o="1700" height_o="1192" src_o="https://cortex.persona.co/t/original/i/d1c68956020ff739f44ec39e8fce68c7fde2f380df37ba28917a1c3fb34e5f9d/Dr_Sam_Edit_lo.png" data-mid="1365277" border="0" /&#62;&#60;img width="1465" height="1366" width_o="1465" height_o="1366" src_o="https://cortex.persona.co/t/original/i/e321f29a5a740a5cab237cad154fe55ec61fc867693fd43a38b12b317e60c09d/Layer-2.png" data-mid="1365286" border="0" data-scale="87"/&#62;&#60;img width="1454" height="1082" width_o="1454" height_o="1082" src_o="https://cortex.persona.co/t/original/i/45e90e133b238d15f2b09ff8a1cc7aa266f76d97e8669e0ff41031980f6a4a73/Post1.jpg" data-mid="853663" border="0" data-scale="88" style="width: 387.974px; height: 288.713px;" src="//cortex.persona.co/w/1454/q/67/i/45e90e133b238d15f2b09ff8a1cc7aa266f76d97e8669e0ff41031980f6a4a73/Post1.jpg"&#62;&#60;img width="805" height="540" width_o="805" height_o="540" src_o="https://cortex.persona.co/t/original/i/c9eed076a2f06db857d099d045dfc526b98c2798153d576ffc4e560c52acb3c2/86c3011f-9995-46a4-81ac-847ebd20b10d.gif" data-mid="1365288" border="0" /&#62;
</description>
		
		<excerpt>Social and Brand Creative samples</excerpt>

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	</item>
		
		
	<item>
		<title>Builder.ai</title>
				
		<link>http://taniaarellano.com/Builder-ai</link>

		<comments></comments>

		<pubDate>Fri, 19 Apr 2024 15:05:51 +0000</pubDate>

		<dc:creator>Tania Arellano</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">452704</guid>

		<description>LinkedIn &#38;amp; Meta Ads Campaign – AI Software Builder for SMBs





&#60;img width="1080" height="1080" width_o="1080" height_o="1080" src_o="https://cortex.persona.co/t/original/i/3ea62e26a3a8cde95a5347d6cccc8adcf91bfeaca99322ed560e589d146265a4/Untitled-design-1.gif" data-mid="1401395" border="0" data-scale="48"/&#62;&#60;img width="864" height="864" width_o="864" height_o="864" src_o="https://cortex.persona.co/t/original/i/89cb3f2027efe642d036f759ee1aed0ae2c6f10200f48efc1a980721d39bd702/Untitled-design.gif" data-mid="1401401" border="0" data-scale="48"/&#62;Project Overview 
This campaign aimed to drive lead generation in European markets for SMB companies, specifically targeting CEOs, CTOs, and Heads of IT looking for an easy-to-use software builder. We leveraged animated video and single-image static formats across LinkedIn and Meta to communicate the core value proposition:
✅ AI-powered software builder for effortless development✅ Quick &#38;amp; easy implementation✅ Transparent pricingMy Role &#38;amp; Responsibilities 
As the Creative Operations Manager, I was responsible for:
✅ Leading collaboration between design, performance, and research teams to refine the brief.✅ Managing creative development, including briefing two motion designers, a copywriter an external voice artist and purchasing stock footage.✅ Organising and facilitating internal review cycles via ClickUp and remote live review sessions.✅ Ensuring smooth handoff of assets to the performance team.✅ Conducting monthly performance reviews and driving creative optimisations.Execution &#38;amp; Process



Strategic Planning &#38;amp; Briefing



Worked cross-functionally with design, performance, and research teams to finalise the brief, covering objectives, audience segmentation, messaging, timelines, and budget.



Collaborated with the research team to validate audience pain points, ensuring our messaging aligned with real customer needs.





Creative Development



Briefed two motion designers, a copywriter and a voice over artist to develop two ad variations:



Product-oriented version: Highlighted AI capabilities and ease of use.



User-oriented version: Focused on the problem-solving aspect and efficiency gains.








Review &#38;amp; Feedback Cycles


Reviewed script with copywriter to ensure value propositions were aligned with brief.Presented routes to creative director and held 2 feedback sessions with copywriter and animators.
Managed approval workflows using timeline boards ClickUp for seamless communication between teams.



Organised two remote live review sessions:



First with the performance team to ensure alignment with campaign objectives.



Second with final stakeholders for last-stage feedback before launch.








Campaign Launch &#38;amp; Optimisation



Successfully delivered all assets to the performance team on schedule.



Conducted monthly creative reviews, leading to 6-second cutdown variations for the videos to optimise performance.
Results &#38;amp; Impact 
📈 Increased CTR by 11% with Product-oriented version compared to previous video campaigns.⏳ 6-second video variations were made to increase completion rates on Meta.
📊 Streamlined workflows and targeted approval cycles reduced delivery time by 50%. Key Takeaways
✅ Cross-functional alignment from the start resulted in a more cohesive and high-performing campaign.✅ Using ClickUp for internal reviews improved workflow efficiency and reduced turnaround times.✅ Iterative creative testing (e.g., 6-second video versions) helped optimise for audience behavior.&#38;nbsp;


</description>
		
		<excerpt>LinkedIn &#38;amp; Meta Ads Campaign – AI Software Builder for SMBs      Project Overview  This campaign aimed to drive lead generation in European markets for SMB...</excerpt>

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	</item>
		
		
	<item>
		<title>Kyoot</title>
				
		<link>http://taniaarellano.com/Kyoot</link>

		<comments></comments>

		<pubDate>Wed, 04 Jan 2023 14:34:34 +0000</pubDate>

		<dc:creator>Tania Arellano</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">436057</guid>

		<description>Launching a Bold New Look for a DTC Chocolate BrandThe ChallengeKyoot, a vegan chocolate brand, had previously launched under a different name but was ready to reintroduce itself with a refreshed identity and stronger creative voice. The goal was to launch the rebrand with maximum impact - building a community from day one, generating buzz on social media, and driving waitlist sign-ups ahead of product restock.
The ChallengeAs the Interim Social Media and Marketing Manager, I worked closely with the founder and designer to build the foundational marketing ecosystem for launch. From visual storytelling and email journeys to social campaigns and influencer outreach, I helped shape the new Kyoot identity into a fun, values-led DTC brand that resonated with Gen Z and millennial audiences.

The ChallengeSuccessfully repositioned Kyoot for a relaunch, setting the tone for a vibrant, values-driven DTC brand



Built an evergreen welcome and product interest funnel in Klaviyo



Generated strong social engagement and brand visibility through shareable Instagram content and influencer activations



Delivered an original content strategy that stayed true to the brand’s quirky, bold identity



	

&#60;img width="828" height="1792" width_o="828" height_o="1792" src_o="https://cortex.persona.co/t/original/i/841b3b155a48deaa808783546e7b196ffb09475327f53fccde384620a21c6845/IMG_6527.PNG" data-mid="1253749" border="0" data-scale="73"/&#62;

	Instagram Filter Activation
✅&#38;nbsp;Custom AR filter created for World Happiness Day
✅ Generated buzz and playful engagement during launch
	&#60;img width="828" height="1792" width_o="828" height_o="1792" src_o="https://cortex.persona.co/t/original/i/dfccd82ff90452b67eac35fbe86d55250d3eeecd33e210040e0c095bfe0d970e/IMG_6524.PNG" data-mid="1253748" border="0" data-scale="73"/&#62;

	Product Battle Posts &#38;amp; UGC Prompts
✅&#38;nbsp;Encouraged community interaction with “Which one’s your fave?” content✅ Visually bright and brand-aligned

	dfgdfdfg&#60;img width="828" height="1792" width_o="828" height_o="1792" src_o="https://cortex.persona.co/t/original/i/dc789fbe941f13d107ad42898dbeca0772795d1ada70772fc71b0cfdb821bd50/IMG_6526.PNG" data-mid="1253750" border="0" data-scale="73"/&#62;
	Launch Announcement Content
✅&#38;nbsp;Art-directed launch visuals and copy✅ Coordinated “We Are Live” social assets and email

	df&#60;img width="598" height="1304" width_o="598" height_o="1304" src_o="https://cortex.persona.co/t/original/i/028d0e6846d9cf9e80da4c41bc0f7dfdce0e57e67f0a1230dbb7e98d88c6e10e/Screenshot-2022-11-03-at-18.36.47.png" data-mid="1253747" border="0" data-scale="73"/&#62;
	Landing Page and Newsletter Welcome Flow
✅&#38;nbsp;Designed brand-first, joyful sign-up experience✅ Reinforced tone of voice and brand positioning
</description>
		
		<excerpt>Launching a Bold New Look for a DTC Chocolate BrandThe ChallengeKyoot, a vegan chocolate brand, had previously launched under a different name but was ready to...</excerpt>

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	<item>
		<title>Juno</title>
				
		<link>http://taniaarellano.com/Juno</link>

		<comments></comments>

		<pubDate>Mon, 05 Dec 2022 17:26:25 +0000</pubDate>

		<dc:creator>Tania Arellano</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">434787</guid>

		<description>Scaling Brand and Growth Marketing at a WellTech Start-up
The Challenge
Juno aimed to grow its presence in a crowded B2B/B2C wellbeing benefits market. With a small team and evolving product messaging, the challenge was to scale brand awareness and lead generation while simplifying communication across lifecycle touchpoints.My Role
Initially hired as Content Lead, I was promoted to Brand Marketing Lead within months to direct creative strategy and growth campaigns. I coached a team of two and collaborated closely with Product, Sales, and external agencies to execute integrated content across paid and organic channels.Results &#38;amp; Impact
50% uplift in MQLs across 3 months post-campaign refreshDoubled asset production capacity through optimised workflowsStrengthened brand recognition and positioning in HR/wellbeing spaceEnabled smoother sales cycles with on-brand, concise messaging



]

	
Lead Gen Guide: “How to Measure Employee Wellbeing”
✅ Concepted and launched a downloadable guide✅ Designed for both paid and organic distribution✅ Supported by a multi-format campaign across LinkedIn, email, and blog
	&#60;img width="1184" height="1248" width_o="1184" height_o="1248" src_o="https://cortex.persona.co/t/original/i/4943f9c0ccab1f4a0b2a15f9569f10ab1b9a4425d16a4fc11689e4defee8b90d/Screenshot-2022-12-05-at-17.32.06.png" data-mid="1245218" border="0" data-scale="85"/&#62;





	
Webinar Campaign: “Empower Distributed Teams”
✅  Built messaging and visuals for co-hosted webinar✅ Highlighted thought leadership and drove registrations
	&#60;img width="860" height="888" width_o="860" height_o="888" src_o="https://cortex.persona.co/t/original/i/a1bf8828b172b74eec930991f9538382a2ff819ad2815d52e6ddf5642df4283a/Screenshot-2022-11-03-at-17.57.38.png" data-mid="1245220" border="0" data-scale="85"/&#62;





	
Employer Branding: “Building a Flexible Work Culture” Video Series
✅ Produced video content to highlight wellbeing pillars that Juno covered in their offering✅ Emphasised Juno’s value proposition for HR leaders
	&#60;img width="1736" height="1730" width_o="1736" height_o="1730" src_o="https://cortex.persona.co/t/original/i/cd52c176a7f3882effc8f5bc2d33d03a714ff2e75457af9154b898bcc2d708a1/Screenshot-2022-11-03-at-18.00.40.png" data-mid="1406492" border="0" data-scale="85"/&#62;



f
	Lifecycle &#38;amp; Retention Content
✅ Developed nurture flows including onboarding emails, newsletters, and in-app comms✅ Created a repository of enablement assets used by Sales and CS
	
	&#60;img width="1194" height="1516" width_o="1194" height_o="1516" src_o="https://cortex.persona.co/t/original/i/c17b19d8a44945ead2b41d728939873014e5f3dfdee5c7873478d1d8c8faa9e6/Screenshot-2022-11-03-at-17.53.25.png" data-mid="1406493" border="0" data-scale="85"/&#62;



</description>
		
		<excerpt>Scaling Brand and Growth Marketing at a WellTech Start-up The Challenge Juno aimed to grow its presence in a crowded B2B/B2C wellbeing benefits market. With a small...</excerpt>

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	<item>
		<title>Tapkit </title>
				
		<link>http://taniaarellano.com/Tapkit-1</link>

		<comments></comments>

		<pubDate>Tue, 15 Nov 2022 16:33:55 +0000</pubDate>

		<dc:creator>Tania Arellano</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">433683</guid>

		<description>
	Driving Growth with Playable Content in a Seed-Stage MarTech Startup

The ChallengeTapkit was a seed-stage startup with a unique product offering: no-code microsites for shoppable, mobile-first experiences. The challenge was to establish product-market fit, build trust with early users, and communicate the benefits of an unfamiliar category to DTC brands.My RoleAs the third hire, I worked across strategy and execution - shaping Tapkit’s early brand voice while producing end-to-end content across blog, email, social, and product marketing. I also collaborated with early clients like NYX and Haus to build and showcase bespoke microsites that demonstrated Tapkit’s value.
Results &#38;amp; ImpactProduced and published Tapkit’s first library of marketing content and product education materials
Created templates and guides that enabled onboarding of the first 150 users
Helped secure and showcase brand collaborations with high-visibility partners (NYX, Haus, Ocean Bottle)



Built the foundation for ongoing SEO and social acquisition strategy



 Sample Projects &#38;amp; Content
&#60;img width="2422" height="1418" width_o="2422" height_o="1418" src_o="https://cortex.persona.co/t/original/i/461e66db58ec9823b1784c4ada1b69e6ad32d2725346af48c94f33cf07353dd9/Screenshot-2025-05-08-at-14.29.40.png" data-mid="1406496" border="0" data-scale="62"/&#62;

NYX x Tapkit Microsite &#38;amp; Partnership Announcement
✅ Created launch visuals and partnership copy✅&#38;nbsp;Designed in-platform site with interactive product buttons

&#60;img width="1400" height="1348" width_o="1400" height_o="1348" src_o="https://cortex.persona.co/t/original/i/bf7a9d63775a893bf6867b62710bbfdf2e259446ef82e77d6c6292e9863fdcc9/Screenshot-2022-11-01-at-18.50.19.png" data-mid="1240139" border="0" data-scale="62"/&#62;
Webinar Campaign: “Playable Ads for DTC Brands”✅ Drove sign-ups via emails and animated social content✅ Designed event visuals and follow-up emails

&#60;img width="1482" height="1178" width_o="1482" height_o="1178" src_o="https://cortex.persona.co/t/original/i/307aad45a25e9c499c3742e605f7bc2abd2703dc83b57fec2672f18f789b48d7/Screenshot-2025-05-08-at-14.51.00.png" data-mid="1406497" border="0" data-scale="62"/&#62;

Educational Guide: “The Ultimate Guide to Interactive Stories”✅ Wrote and designed a downloadable resource✅ Positioned Tapkit as a thought leader in DTC innovation

&#60;img width="1688" height="1392" width_o="1688" height_o="1392" src_o="https://cortex.persona.co/t/original/i/bb4a74fb42d2a79b106678979c5fc7489faed412d187f300bd3295f80b9f9d79/Screenshot-2022-12-05-at-17.21.49.png" data-mid="1245216" border="0" data-scale="62"/&#62;

Blog Article: “8 Social Media Strategies DTC Brands Are Using”✅ Researched and authored performance-focused blog post✅ Supported SEO and social proof through real brand examples</description>
		
		<excerpt>Driving Growth with Playable Content in a Seed-Stage MarTech Startup  The ChallengeTapkit was a seed-stage startup with a unique product offering: no-code...</excerpt>

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	<item>
		<title>New HP</title>
				
		<link>http://taniaarellano.com/New-HP</link>

		<comments></comments>

		<pubDate>Sun, 30 Oct 2022 16:05:33 +0000</pubDate>

		<dc:creator>Tania Arellano</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">432732</guid>

		<description>Tania Arellano is a Creative Operations Manager building the systems that let creative teams do their best work — faster.  
	
	Based in London. 10+ years delivering end‑to‑end campaign production and creative operations across SaaS, B2B and enterprise environments.






What she does


	Creative Ops &#38;amp; Studio Management

	Built intake, scoping, briefing and project tracking infrastructures that improve creative output and agency production cycles&#38;nbsp;without adding operational drag.&#38;nbsp;

	End‑to‑End Campaign ProductionHigh‑volume creative production across paid, brand, OOH, social, video and experiential — from brief to launch. Experienced in coordinating distributed teams across EMEA, APAC and LATAM.






Selected Work
EMEA Creative Studio Manager&#38;nbsp;— Adobe
	A fast‑moving studio creating B2B and B2C multi-market campaigns, bridging briefing and project tracking gaps.
	Global Creative Operations Manager&#38;nbsp;— Builder.ai
	A rapidly scaling B2B SaaS with a distributed creative team across three regions.

Brand Marketing Lead — Juno: The Life Company
	Led campaign planning, creative production and growth marketing operations through an early‑stage scale phase.





	
	Before Creative ops became her focus, Tania worked as a graphic designer, photographer and visual communicator — which means she genuinely understands what creatives need to do their best work.
She holds a BA in Communication and Digital Media from ITESM, is a native Spanish speaker with C1 French, and brings a distinctly cross‑cultural perspective to international campaigns and distributed teams.


Let's talk.Hiring, collaborating, or justcomparing notes on creative ops.
					    		
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		<excerpt>Tania Arellano is a Creative Operations Manager building the systems that let creative teams do their best work — faster.   	 	Based in London. 10+ years...</excerpt>

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		<title>Good Club</title>
				
		<link>http://taniaarellano.com/Good-Club</link>

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		<pubDate>Sat, 02 Jan 2021 16:51:13 +0000</pubDate>

		<dc:creator>Tania Arellano</dc:creator>
		
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		<description>Good ClubSocial and Content Executive
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←
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		<excerpt>Good ClubSocial and Content Executive   ←</excerpt>

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		<title>Mojo Men</title>
				
		<link>http://taniaarellano.com/Mojo-Men</link>

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		<pubDate>Fri, 18 Sep 2020 08:06:41 +0000</pubDate>

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		<excerpt>Mojo Men</excerpt>

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